Wrap-Up: Our Best Posts of 2020

Wrap-Up: Our Best Posts of 2020

Oh, 2020. Like everyone, Clickback has had a tumultuous year adapting to the COVID-19 pandemic. Thanks to our rapid implementation of rigorous safety measures, we were able to avoid any cases among our staff, for which we are grateful.


Lead generation was more important than ever before this year, and we also published plenty of blog posts geared towards helping B2B marketers stay on top of it.


As 2020 comes to a close, we’d like to thank all our customers and all our blog readers too.


Before we look ahead to 2021, though, let’s take a look at which posts were most popular this year:

  1. The Perfect Cold Email for Web Design (6 Strategies That Work)
  2. 10 Best Cold Email Subject Lines to Boost Reengagement
  3. Cold Email Copywriting: How to Craft the Perfect Outbound Email
  4. In Times of Uncertainty, Double Down on Your Marketing
  5. 5 Essential B2B Email Marketing Strategies
  6. Sustaining Your Business During the Pandemic: What’s Working for B2Bs
  7. Empathy in Content Marketing: How and Why It’s Critical
  8. What’s the Ideal Marketing Email Length for Cold Campaigns?
  9. How to Send Mass Email Successfully: A Step-by-Step Guide
  10. Email Lead Generation Landing Page Best Practices


Our top 10 posts this year comprise a healthy mix of old favorites and new pieces.


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