Our Story

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2016

Clickback becomes one of the first email service providers to be 100% IPv6 compliant to maximize deliverability for our customer’s email campaigns to email servers around the world

Launched two major software updates to Clickback MAIL including a new ‘drag and drop’ editor (Simple Message Builder)

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Hired a People & Office Administrator
2015

Expanded our software development team and rebuilt our QA department

Hired on a VP Marketing to oversee all aspects of marketing and lead growth at Clickback
2014

Expanded the marketing department by hiring an in-house copywriter to maximize marketing department’s resources and expand internal content development

CASL was launched in July 2014, and updates were made to our software in order to remain compliant to all newly enacted Canadian laws
2013

Hired a Digital Marketing Manager to help expand our marketing and communications efforts

Continued growth and expansion of our Data Provider and Agency Partner Programs across North America
2012

Signed on VP Finance to oversee our accounting department and corporate finances

Nominated and finalist at the Niagara Entrepreneur of the Year awards gala event in Niagara Falls, Canada
2011

Introduced a new type of email communication software, Clickback Lead Gen Edition

The corporate name NEIsoft Inc. is updated to Clickback Inc.

Expanded our IT infrastructure with a storage area network (SAN) that provides access to consolidated, block-level storage to our virtualized server environment

Expanded our marketing team to manage all in-house marketing and outbound marketing campaigns
2010

Expanded our in-house .NET development team to help with the development of new software and features

Redeveloped and rebranded iTRACK software into a full Microsoft .NET application under a new brand called BusinessOnTrack

Created an advanced invoicing and commissions management system for increased efficiency and reporting to our Clickback Agency Network
2009

Introduced a new Clickback MAIL edition called Clickback SCE or Sales Channel Edition for organizations that have multiple sales offices or retail locations

Extended the marketing of the Clickback Agency Program into the United States
2008

Discontinued development on Clickback CMS and FORMS to focus on Clickback PRO

Clickback PRO version 3.0, a new software navigation system that is easier to use, goes live sporting a fresh look

Rebranded Clickback MAIL into Clickback PRO

Continued growth of the Clickback Agency Partner Program, signing new partners across Canada
2007

Successfully signed on many agency partners across Ontario covering Windsor, Niagara, the Golden Horseshoe, Toronto, and through to Ottawa
2006

Released Clickback CMS version 2.2.5 – Repositioned as a webpage management tool for marketers to quickly publish information and update branding to be in parallel with email and traditional marketing initiatives. Also implemented the ability for the marketers to push through to any third party application or software from any of the website pages, making functionality flexible and easy to integrate with Clickback CMS

Signed on a VP Sales in April 2006 to focus on business development and the growth of our sales team
2005

Continued intensive development on eBlaster, iTrack and our other software products

Upper Canada Stone selected our business process management SaaS offering, iTrack, as the best solution to manage their quarry operations throughout Ontario, Canada
2004

Launched marketing campaigns for our web-based application development services across southern Ontario and Canada

Alliance Financing Group Inc. of Concord, Ontario selects iTrack, our business process management service and CRM SaaS offer, as the solution of choice to manage their leasing company
2003

Our software development team focused on the creation of content management software

Alliance Financing Group Inc. using our leasing technology, partners with Ingram Micro Canada launching a new leasing division, Ingram Micro Preferred Leasing
2002

Raised capital for research and development for a suite of web-based services focused on content management

Expanded the development team with a new Software Development Manager

Our client’s web-based lease technology was implemented on leading web portals including Bellzinc.ca, Quicken.ca, CanadaPost.com, InBusiness.com and more
2001

Partnered with UUnet-Worldcom moving all our server and hosting technology into their digital hosting facility

E-marketing and communication offerings are expanded for our clients

Continued sales expansion into the United States and European markets
2000

Won a bid for Alliance Financing Group Inc., a publicly traded Toronto-based leasing company to develop a proprietary private label leasing solution for vendors to offer live lease quotes and secure lease application technology linked from their websites

Continued growth of web development services into the United States and Europe
1999

Management decided to sell off its computer hardware/networking division to focus only on web development services
1998

Business services are expanded into two divisions: computer networking and web development

The web development operations expand into a second location and office

Maintained one of the seven world’s most visited webcams providing thousands of visitors a live look at Niagara Falls from the top of the Sheraton Fallsview in Niagara Falls, Canada
1997

Web programming services were introduced into our web offerings

Became one of the first web development firms in southern Ontario to offer e-commerce solutions, 360° panoramic photo technology and live webcam technology

Partnered with CIBC-Nobil and was one of the first three web development firms in Canada to offer an e-commerce shopping cart with real-time and secure credit card processing services
1996

Was the first independent retailer in Canada to offer Bell Sympatico that was not a large box store

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