Make your email messages even more effective with Clickback Pro. Gather enhanced customer intelligence and optimize campaigns to be relevant and effective.
Email marketing is effective because it allows you to send a direct personalized relevant message to an individual right when it can have the most effect.
Clickback Pro provides you with the opportunity to deliver your message to the right person. But even more importantly, it helps you to learn and understand what motivates your customers and what causes them to act. Through our Email Marketing Intelligence Technology, (EMIT) not only can you track how your customers react to specific words and offers; you can also track that information over multiple campaigns giving you a complete customer profile based on behavior. Add that to our Advanced A/B/n Multivariate Testing platform and you’ll be able to optimize your campaigns to the best performing content. This means your messages are even more targeted, relevant and effective.
- Track open and click through rates - and most importantly track your customer's interests based on how they interact with the emails you send them
- Key customer information (i.e. name, interests, address, age, etc.) can be integrated directly into your message content and subject line
- Create targeted lists or segments based on behavioral or interest data collected over multiple emails
- Track how customers react to specific words over multiple campaigns thus allowing you to create even more relevant messaging
- Have customers automatically added into a drip marketing campaign when a trigger action is set and deliver a series of messages in complete automation
- Optimize email message content including an infinite number of subject lines, messages, sending dates and times to ensure you are sending the most effective campaigns.
When you're ready to move beyond sending emails and start marketing smarter, Clickback Pro is the right solution.